CRM - SyselCloud

WHAT IS A CRM ?

It is a category of integrated, data-driven software solutions that improve the interaction and management of business with your customers. The goal is simple : improve business relationships to grow your business. A CRM system helps companies stay connected to their customers, streamline processes and improve profitability. CRM tools can now be used to develop and maintain the customer relationship throughout its lifecycle, covering marketing, sales, digital commerce and customer service interactions.

Overall, a CRM solution facilitates ongoing relationships within your organisation with different stakeholders : customers, service users, colleagues or suppliers.

WHAT ARE THE OF HAVING A CRM ?

INCREASE YOUR PROFITABILITY

A CRM solution allows you to optimise administrative processes in sales, marketing and service and focus on developing and maintaining important customer relationships. Automation and management tools lead to more efficient sales.

DEVELOPING CUSTOMER RELATIONSHIP MANAGEMENT

Customer service and support are important issues. A CRM solution makes it possible to manage all demand from different channels.

PUTTING EVERYTHING ON THE SAME PLATFORM

A solid CRM solution is a multi-faceted platform where all the elements that are essential for developing, improving and retaining your customer relationships are stored.

OPTIMISE YOUR PIPELINE MANAGEMENT

A data-driven approach makes it easier to understand the sales and lead pipeline. Reports can be created in real time which simplifies forecasting. Every opportunity is visible and shows a clear path from enquiry to sales.

THE BENEFITS BY DEPARTMENT

SALES
TEAMS

By using CRM, they can access important information about the progress of teams against targets and track the performance of sales, products and campaigns.

Sales representatives no longer waste time on data entry and can focus on selling.

MARKETING TEAMS

Thanks to the CRM tool, they have excellent visibility on each sales lead and can ensure the evolution of the information request to the sales phase. Pipeline control is facilitated as is forecasting.

Teams are able to retrieve information from social networks on customer preferences and needs.

PURCHASING TEAMS

Procurement and partner management teams can manage relationships more effectively by using a CRM. Tracking meetings, recording queries, adding notes, planning follow-ups and anticipating next steps are all possible.

Reporting allows comparison and analysis of supplier and supply chain effectiveness.

CUSTOMER SERVICE TEAMS

It is important to keep up with customer interactions. The use of a CRM allows for efficient tracking of conversations from one channel to another. The multitude of communication channels could lead to information loss and customer dissatisfaction.

A CRM platform alleviates this problem by centralising all data.

HR
TEAMS

CRM can help in the recruitment process and in monitoring employee performance. It is well known that recruitment is a time-consuming task. With CRM, it can be accelerated.

Automating candidate management, analysing resource needs, identifying performance gaps and retaining and monitoring team goals are all part of the tool.

DISCOVER THE CRM HOSTED BY SYSELCLOUD

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